JUDE
Jude has a professional history of being the reliable right hand to top executives in the entertainment and public relations industries. Her resourcefulness, attention to detail and flexibility have made her indispensable to those she supports, and she enjoys the challenge of answering their needs, often anticipating and fulfilling the request before it can even be issued.
Jude began her career as an assistant for A-list clientele in the exceedingly demanding environment of Hollywood talent management. She then went on to work for the President of 20th Century Fox, where she acted as a trusted gate-keeper, honing the unparalleled communication skills that would become her trademark.
When Jude returned to her hometown of New York City, she supported the CEO of Ogilvy Public Relations Worldwide, and later transitioned to a position as staff writer in their Health & Medical division. Jude's unique gift as a writer is the adaptability of her voice, which allows her to reach a wide range of audiences in countless formats. As a freelancer, she employed her writing and editing skills for world renowned clients in the fashion and home furnishings industries, including Banana Republic, Stickley and JCPenney.
For almost a decade, Jude attended to every daily task of her own fine jewelry business and managed all necessary details to bring her creative visions to life, from marketing and manufacturing to social media outreach and sales. She received her BS from California State University, and has studied at New York University as well. Jude currently lives in Eilat.
CLIENT TESTIMONIALS: Read a testimonial from Pam Fox Rollin and Jennifer Weberman, Psy.D., two of Jude's clients.
LAURA
Laura has 13 years of corporate experience in all areas of communications. She has been part of strategic internal and external communications teams in both the US and Europe, in industries ranging from wireless providers to consumer packaged goods.
Her expertise lies in written and verbal communication, including marketing writing and editing, proofreading, creating presentations and promotional materials, website planning, public relations and technical writing. Laura’s particular strength is in developing and maintaining solid business relationships that cross cultural boundaries to help ensure her clients’ success.
Laura brings lots of innovative ideas and strategies to the table, and offers a rare combination of both technical know-how and writing/editing skills that are in high demand. Her years of corporate experience coupled with her people skills have proven extremely effective in helping her clients move their businesses forward.
Laura graduated from Stern College in New York City with a B.A. in English Communications and holds a Masters degree in Corporate and Organizational Communications from Fairleigh Dickenson University in New Jersey. Originally hailing from New York, she currently lives in Bet Shemesh, Israel with her family.
CLIENT TESTIMONIAL: Read a testimonial from Daniela Bryan, one of Laura's clients.
SUSAN

Susan is an experienced senior manager with 20+ years of experience taking initiative and supporting project directors to ensure success.
An accomplished program manager and corporate communicator, she has earned a reputation as a problem solver, and has researched, proposed and instituted new methodologies for gathering and sharing information across many platforms and for a wide variety of audiences.
Susan began her career with a degree in Library Science from Columbia University and went on to establish and direct an international health library at the Johns Hopkins University. The library earned international notoriety and acclaim, and became an invaluable resource due to her efforts.
With a passion for knowledge sharing, she was promoted Senior Advisor for Knowledge Management, where she managed access, information and report coordination for over 25 offices nationwide.
In addition to her contribution to Johns Hopkins, Susan has forayed into the world of web content creation, editing and management. She has recent professional experience in creating researched, relevant online content and editing well-renowned texts which are now published.
Originally calling Maryland home, Susan moved to Israel in 2012 and is itching to begin her second career as a Virtual Assistant, spring boarding her dedication, strategic thinking, work ethic and broad-based experience to supporting entrepreneurs achieve their goals.
RUTH

Ruth is a social media dynamo with over ten years of experience in the Hospitality and Tourism sector.
Ruth brings a friendly and professional tone to her online communication and has excelled in becoming a spokesperson for a brand. Ruth launched a full social media strategy and online marketing campaign for one of Jerusalem’s largest luxury hotels, creating an engaging and interactive community. Thanks to her charming online manner, Ruth managed to secure large annual events for the hotel and developed lasting relationships with loyal clients.
In addition to social media management and active engagement, Ruth managed the general administration for the hotel Executive Management, composing professional letters, organizing office administration and maintaining a growing client database.
Prior to moving to Israel, Ruth worked as the Sales and Marketing Executive of a major hotel in the UK. It was her job to communicate marketing messages clearly to third party vendors and seek out potential opportunities, both online and off. Ruth’s good humour and dependability resulted in new clients and events for the hotel, generating fresh revenue streams.
Working now with a mix of clients, Ruth enjoys online engagement and strategy; optimizing efforts of various social media outlets. Residing in Tel Aviv, when not online, Ruth can be found walking her dog on the beach.
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YONI

Technologically savvy and an early adopter, Yoni has the unique ability to focus on the details while still being able to see the bigger picture. She brings to the team a wealth of experience in social media, entrepreneurship and logistics management. Yoni’s initiative, organized approach and ability to prioritize tasks will allow her clients to achieve their goals and reach their objectives.
An experienced Social Media Consultant, Yoni has received praise for contributing new and innovative ideas for her clients and has implemented a number of extremely successful campaigns. Her understanding of the unique needs of each client has given her a wide-range of experience in both mainstream and creative thinking. She strives to help clients find the audience they’re seeking and to express themselves in their own voice. Yoni has both a professional and personal background in social media and has used a variety of mediums to successfully market and grow various businesses.
As an executive board member and co-chairperson of a major Jerusalem-based charity event organization, Yoni is instrumental in spearheading marketing, funding drives and increasing awareness for various charity organizations; culminating in a large scale annual gala event that is the highlight of the Jerusalem social calendar.
A creative thinker with strong entrepreneurial instincts, Yoni is also the founder of two online businesses. One is a baby gift company which allows people to send gifts to those in Israel who have just given birth and another is, a company that specializes in Twitter related jewelry and other fashion accessories. In both cases she found a void and created a business to fill it.
Yoni currently resides in Jerusalem with her husband and two daughters.
JENNIFER
Jennifer graduated from George Mason University's Institute for Conflict Analysis and Resolution (ICAR) with a Master of Science in Conflict Analysis and Resolution.
Jennifer honed her operational skills during her 10+ years of managing a global eLearning program. She was responsible for orchestrating all aspects of the program to ensure a successful online learning experience for students from almost every continent, including; instructor relations, customer relations, marketing, technical support, and QA testing for new or updated courses.
As a Senior Consultant with the Washington, DC firm, WorldReach Consulting and Training, Jennifer sharpened her organizational assessment skills by conducting focus groups and interviews for corporate, government, educational and municipal organizations in order to help them prepare for diversity strategic planning and conflict interventions.
Jennifer enjoys helping her clients market themselves through web media and loves to share her expertise in multicultural communication. She also helps her clients develop, write and edit website content and blog posts.
Jennifer is originally from Philadelphia and currently lives in Netanya, Israel.
TAMI

Tami has been researching, writing and editing in a diverse range of fields including online education, academia and historical journals for more than a decade.
Pioneering virtual learning for Jerusalem's internationally recognized museum, Yad Vashem, Tami single-handedly established the museum's first online learning program and assumed ultimate responsibility for marketing efforts, recruitment and outreach, and course administration. In conjunction with this responsibility, Tami also personally edited all published museum materials, both online and in print.
Tami has a keen eye for detail and the ability to manage a variety of tasks simultaneously, which she demonstrated as Manager of an historical Australian cultural site. Priding herself on initiative, she oversaw all logistical concerns, administration and project management surrounding community programs. Her most recent position as an administrator for an American non-profit honed her client relationship management skills, and opened her eyes to the world of working virtually, which is where she intends to stay!
Tami holds a Masters Degree in Cultural Heritage, a Graduate Diploma in Museum Studies and a B.A. in History and English. She lives in the wine country of Northern Israel with her husband and two children.
CARY
An accomplished business strategist with over a decade of experience in business development and marketing, Cary specializes in Client Relationship Management (CRM). She has worked across several industries including government, non-profit and corporate with a focus on strategic business development; from conception to implementation.
Cary began her career on Capitol Hill serving as Finance Director for a prominent United States Senator, and later, a Legislative Assistant to a Senior Congressman. In these roles, she managed election campaigns as well as constituent, donor and lobbyist relations, monitored legislation and drafted correspondence.
She was then recruited to serve as Director of Communications and Public Relations for a large international non-profit where she was responsible for all corporate communication, business development and donor relations.
For the last five years Cary has served as the Customer Relationship Manager for a large, diverse law firm. This experience fine-tuned her expertise in CRM as she created new systematic procedures to categorize and capture pertinent client data and mine this data to make better, more effective business decisions.
Cary’s experience includes email marketing campaigns, database management, public relations and marketing collateral, grant writing, event and seminar planning, branding, strategic planning, project management, content writing and training initiatives. Cary received her BS in International Relations from Florida State University. She is involved in many professional organizations and continues to stay abreast of the latest industry trends and technologies.
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