ALYSSA

Alyssa graduated from Cornell University with a Bachelors of Arts in History.

Alyssa worked for both CNN and Fox News in New York. Some of her responsibilities included researching and writing news stories, conducting interviews, creating and editing news footage, and documentary production.

Alyssa honed her public relations and marketing skills while working in the PR department of the Embassy of Israel in Washington, DC, creating innovative programming and website content. Following her experience at the Embassy, Alyssa worked for the Jerusalem branch of a major international PR firm, designing and implementing international strategies for hi-tech companies based in Israel.

Alyssa is originally from Northern New Jersey and lives with her husband in Tel Aviv.

CLIENT TESTIMONIAL: Read a testimonial from Loren Slocum, one of Alyssa's clients.

HILARY

Hilary served in senior human resources positions for corporations in the US for 10 years.

Hilary first worked in San Francisco for three years in human resources and recruitment for Bradford Staff, a boutique placement firm specializing in litigation positions. Next, she worked in New York as the Director of Human Resources at a software start-up company.

When the software company was acquired, Hilary moved into an HR Manager role at Trammell Crow, one of the largest commercial real estate firms in the US at the time. Hilary was then promoted to work on both of Trammell Crow's top client accounts, Bank of America and American Express, handling the entire recruitment and hiring process as well as employee relations challenges and union issues.

Hilary is thrilled to have the opportunity to work for Secretary in Israel as it allows her not only to work in her native English language but to use her extensive experience to help her clients manage and grow their businesses.

Hilary was born and raised in the heart of the Midwest. She earned her B.A. at the University of Wisconsin – Madison. Hilary moved to Israel 4 years ago and currently lives in Jerusalem with her husband and two children, Maya and Ben.

CLIENT TESTIMONIALS: Read a testimonial from Heather Ouida and Daniel Levitt, two of Hilary's clients.

IRENE

Irene has over ten years of experience in marketing and writing and is a produced playwright. An experienced editor, writer, and journalist, Irene founded the Contributing Relations department for the leading financial website, Seeking Alpha, where she served as a web editor and editorial liaison.

Prior to moving to Israel, Irene worked as the Media Relations Manager for the Museum of Contemporary Art in Chicago, obtaining press coverage for the Museum and serving as the sole publicist for over 25 productions. Irene also worked as a producer and editor for a National Public Radio affiliate, receiving numerous awards for her work.

Irene graduated from the University of Chicago with a B.A., and she received her Master’s of Fine Arts from Middlesex University London. She is also a graduate of the Tadmor Culinary School. A member of Phi Beta Kappa, Irene also received a National Endowment for the Humanities (NEH) grant, an Associated Press (AP) Award, and a Golden Reel Award from the National Association of Community Broadcasters (NACB).

Irene is originally from Chicago, and lived in London, Dublin, Paris, Moscow and Bangkok before settling in Tel Aviv.

CLIENT TESTIMONIAL: Read a testimonial from Heather Porter, one of Irene's clients.

LAURA

Laura has 13 years of corporate experience in all areas of communications. She has been part of strategic internal and external communications teams in both the US and Europe, in industries ranging from wireless providers to consumer packaged goods.

Her expertise lies in written and verbal communication, including marketing writing and editing, proofreading, creating presentations and promotional materials, website planning, public relations and technical writing. Laura’s particular strength is in developing and maintaining solid business relationships that cross cultural boundaries to help ensure her clients’ success.

Laura brings lots of innovative ideas and strategies to the table, and offers a rare combination of both technical know-how and writing/editing skills that are in high demand. Her years of corporate experience coupled with her people skills have proven extremely effective in helping her clients move their businesses forward.

Laura graduated from Stern College in New York City with a B.A. in English Communications and holds a Masters degree in Corporate and Organizational Communications from Fairleigh Dickenson University in New Jersey. Originally hailing from New York, she currently lives in Bet Shemesh, Israel with her family.

LEAH

Leah is a graduate of Cornell University. She has ten years experience as a project manager, assistant, writer, and editor in both the corporate and non profit sectors.

Leah’s experience is international and she has written extensively for prestigious publications including The Jerusalem Post and Wall Street’s Institutional Investor Newsletters. In addition, Leah has served in the public relations realm building and managing media campaigns for Israeli hi-tech companies in Europe and America.

Most recently, Leah served as a personal assistant, project manager, writer and editor to the CEO of a major diamond information services corporation with eight international offices. In this capacity, she managed the CEO’s public relations schedule, assisted with the planning of trade shows and conferences and traveled with him to Europe, America and Africa as his executive assistant. Her writing and editing skills were in high demand as her responsibilities included writing and distributing press releases, working with online news teams to publish stories, and developing content for the company’s numerous marketing materials and internet sites.

Prior to moving to Israel, Leah worked in New York City for the Anti-Defamation League (ADL) where she managed three different committees and developed the regional branch of a competitive national leadership program designed to educate young professionals about ADL policies.

Originally from Texas, Leah earned her B.A. in History with a concentration in International Relations from Cornell University and her Master of Public Affairs from Columbia University. She now resides in Jerusalem with her family.

CLIENT TESTIMONIAL: Read a testimonial from Ivan Drucker, one of Leah's clients.

NECHAMA

Nechama graduated with a B.A. from Emory University in 2000 and has for the past ten years worked in executive-level administration, marketing and research. Experienced in the fields of medical science, technology, non-profits, fundraising, and web development, Nechama particularly enjoys work that employs her talents in writing and editing.

Nechama utilizes her skills and experience to assist her clients in building their businesses through clear and professional interface with customers. Her administrative experience includes managing client accounts and correspondence, writing and editing web content, producing newsletters and promotional materials, coordinating events and travel, and much more. Always striving for quality and reliability, Nechama aims to understand the needs of her clients and to assist them in running their businesses efficiently and successfully.

Originally from Sharon, Massachusetts, Nechama now lives with her husband and two daughters just outside of Jerusalem.

CLIENT TESTIMONIAL: Read a testimonial from Jessica Porter, one of Nechama's clients.

ESTHER

Esther has over 10 years of experience in public relations, administration, and project and campaign work. She served as a PR associate for a technology incubator and startups in the high tech sector, worked in upscale fashion promotion in England, and launched an MP3 website.

Esther is always looking for new and innovative ways to help her clients be more efficient and take advantage of opportunities to further grow and develop their businesses. Esther has a strong background in customer service and internal and external communications in both the nonprofit and for profit sectors. Esther's creativity coupled with her professional approach make her a valuable asset to the companies with whom she works.

Originally from Dallas, Texas, Esther graduated from the University of Texas at Austin with a Bachelors of Science in Public Relations. She now lives in Israel with her family.

CLIENT TESTIMONIAL: Read a testimonial from Rabbi Kantor, one of Esther's clients.

ADINA

Adina has over ten years experience in a wide range of professions including copywriting and editing, customer service, fundraising, research and administration.

Mostly recently, Adina worked as content writer and marketing coordinator for one of Israel's largest and most successful publicly traded marketing firms. Her writing and editing skills were in high demand for social networking copy, blogging and website and email marketing content. Her work significantly increased search engine optimization and revenue.

Prior to moving to Israel, Adina worked as a copywriter in the advertising department of a wine company. She helped build and strategize all aspects of marketing from brand retention to creative campaign designs.

Meticulously organized and diligent, Adina uses her superior research skills and unique writing voice to create exceptional copy that meets the highest editorial standards. She has been published in a number of newspapers, literary journals and magazines.

Originally from Toronto, Canada, Adina graduated from York University with a B.A. in Classics and a Masters in Humanities. She currently resides in Tel Aviv.

CARLY

Carly has been managing offices for the past seven years. Born and raised in Chicago, Illinois, Carly graduated with a B.A. from Thomas Edison State College. She has worked previously as a tutor and teacher in addition to office manager. Most recently, Carly started as an office manager and became the financial officer of a nonprofit.

With her upbeat nature and always positive attitude, Carly takes her assignments to new levels, rising above and beyond expectations. Her gracious and personable manner reflect her warm personality, transforming interactions with Carly to ones of enjoyment.

Carly was delighted and grateful to join the Secretary in Israel team. Carly loves helping small business owners build their companies, adding helpful and creative insights to help things run as efficiently as possible. Whether managing her client’s calendar, booking appointments and travel, creating and sending invoices, etc., Carly does her job well and with a smile. She and her family currently live in Jerusalem, Israel.

CLIENT TESTIMONIAL: Read a testimonial from Jon Dale, one of Carly's clients.

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